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All portfolio workWebsite concept · Sensitive-skin beautyOpen experience
Independent concept projectSensitive-skin beautyReference measured · review required

Mallow & Mineral

A tactile commerce experience combining products, routines, ingredient literacy, evidence, bundles, subscriptions, and checkout.

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Project type
Independent concept
Format
Responsive website
Experience scope
20 connected pages
Industry
Sensitive-skin beauty
Fidelity status
Reference measured · review required
01 · Design rationale

A product direction built around a complete journey.

A tactile commerce experience combining products, routines, ingredient literacy, evidence, bundles, subscriptions, and checkout. The case study exposes the project’s structure and delivery boundaries so visitors can assess the visual system, route coverage, and intended interactions without mistaking a concept for commissioned client work.

  1. 01

    Skincare commerce and personalised routines

    The route architecture is organised around skincare commerce and personalised routines, with each named screen assigned a specific interaction role.

  2. 02

    Project-specific visual direction

    Muted clay pastels, scientific diagrams, macro texture, calm product stages, and precise routine-building interactions.

  3. 03

    Original asset plan

    Original packaging renders, licensed botanical macros, fictional formulation diagrams, and generated model-free textures.

02 · Experience architecture

Navigate the complete site map.

Every named page opens directly, making the concept’s scope inspectable and shareable without loading every experience route on this page.

20Connected pages

Routes describe the frontend experience. A visible route does not by itself claim a live backend integration or native store release.

03 · Evidence and boundaries

Original presentation, documented provenance.

Reference research and implementation status are stated separately. Third-party screenshots, logos, and branded assets are not used in this presentation.

Airbnb reference study

Reference record

The Airbnb links below document private clean-room measurement. They do not imply affiliation, endorsement, human approval, or permission to republish source screens.

System
W09 · web
Studied
2026-08-13
Entry family
capsule-search-stage
Status
reference-measured · human review required

Automated targets: structural changed pixels ≤ 2.0%, full changed pixels ≤ 8.0%, MAE ≤ 0.015, RMSE ≤ 0.035. These are measurement targets, not pixel-perfect certification.

Asset record: Original packaging renders, licensed botanical macros, fictional formulation diagrams, and generated model-free textures. Reference imagery is research-only. Public experiences ship original or licensed assets with source records.

  • Airbnb web section 1

    Capsule discovery search

    • large multi-field search capsule
    • centered category controls
    • airy card field begins immediately below
  • Airbnb web section 2

    Chip and card marketplace

    • rounded filter chips
    • four-column desktop card rhythm
    • image-first cards keep metadata compact

Explore Mallow & Mineral from its first page.

Open the browser experience, then use its connected navigation to inspect the complete concept route by route.

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